Social media cultivates a world in which we feel pressured to live behind a facade of “everything’s good” and “always sunshine over here” – but the truth of the matter is nobody is actually living that way, so why do we pretend?
When quarantine hit, and everyone found themselves working from home, I began to see a natural evolution to get a glimpse of what happens “behind the scenes”. From kids walking into zoom meetings, to dirty laundry in the backgrounds, to cats walking across keyboards. And guess what, nobody cared. Fact, it almost resonated to be able to see your boss experiencing the same things you were facing.
Turns out, being real and vulnerable may actually resonate more with people than these facades we’ve created and hide behind.
My guest today is branding and logo design superstar, James Martin. Nobody has personified vulnerability and transparency on social media as this man has, and he’ll be the first to tell you that his vulnerability has only yielded positive results. Whether you’ve got a massive following or no following at all, we can benefit from learning how to live with a little more vulnerability.
Find James:
Instagram: https://www.instagram.com/made.by.james/
Linkedin: https://www.linkedin.com/in/james-martin-3b594698/
Youtube: https://www.youtube.com/channel/UC3DqNqStdvIzB3sk0H9MUDA
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Designed Today brings you insights to help bridge the world of Design & Business. Learn how you can improve your design, branding, marketing, and advertising skills all in one place. In this show, we’ll explore the startup world, flexing the entrepreneurial muscles, from a user experience perspective.
